Our group letters were modeled in the font Futura. I felt like this font suited our word, COMPRESS, well because Futura is a thin/narrow font which better conveys the meaning of compression. We also constructed the letters with a 3” depth, so they would not be too thick. This contributes to the meaning as well because the letters can be seen as compressed from all sides when viewed. We were not allowed to manipulate the font, but if we were our group may have considered compressing the letters even more; making them taller, but narrower on the sides. The placement of our letters was one of my favorite parks of the project because I felt like it was the perfect place to convey the meaning of compress. We chose to position the letters in the stacks of the Watson Library between two shelves of books that students would normally walk through. I think the letters were a fun and clever contribution to the stacks because unconsciously someone understands that the stacks are cramped and narrow but not consciously think it. But with the placement of our word that person can actually go into the stacks and consciously realize that the stacks are a small “compressed” space when you read our word.
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